Reach Local Runners Who Actually Care
UK Road Races brings together thousands of runners across Lancashire and the North West every month — checking their results, planning their next race, and following the local running scene. A small number of sponsorship spots are available for businesses who want to be part of that.
Why Sponsor UK Road Races
Hyper-local audience
Every visitor is here for one reason — running, in Lancashire and the North West. No wasted reach.
Repeat exposure
Runners return throughout the season for results, calendar updates and certificates — your brand seen again and again.
High-intent moments
Visitors are actively checking times, planning entries, and browsing races — genuine engagement, not passive scrolling.
Newsletter reach too
Optional inclusion in our fortnightly runner newsletter, direct to inboxes across the region.
Sponsorship Packages
🏠 Homepage
Logo placement on the homepage, seen by every visitor landing on the site.
📅 Calendar
Featured on the race calendar — seen by runners actively planning their next event.
🏁 Results Page
Our highest-traffic page — seen right when runners check their own finishing time.
🎗️ Single Race
Sponsor a specific race's event page — ideal for local businesses near that event.
Full traffic figures, audience breakdown, and a media pack are available on request. We keep detailed numbers for genuine sponsorship enquiries only — get in touch below and we'll send everything over.
Enquire About Sponsorship
Tell us a bit about your business and what you're interested in and we'll send our media pack with full traffic figures and package details.